Don’t Forget About the Patient
Pharma manufacturers are not embracing patient-centric design when it comes to formulation. We need to go beyond tablets and capsules.
Thomas Hein | | Opinion
Designing products that cater to the specific needs of consumers/patients seems logical for any competitive market. In pharma, however, many companies are still not designing truly patient-centric medicines. Tablets and capsules have been the go-to dosage form for decades, but for a significant number of patients, tablets and capsules can present problems. A survey found that, of approximately 2000 people surveyed in the US and Germany, over half reported difficulties swallowing tablets and capsules, with many finding that these dosage forms were too large, became stuck in the throat, or had an unpleasant taste or odor (1). As a result, some of those questioned reported not taking their medicine in the intended way, such as by crushing conventional tablets or dissolving them in water – or not taking them at all.
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