Welcome to our annual celebration of the great and inspirational minds that contribute to the development and manufacture of new medicinal products
The Power List 2022 focuses on the top 10 VIPs in three key categories of medicine making
| 2 min read
How we can begin overcoming patients’ fears and misconceptions of cell and gene therapy
| 3 min read
…with the Sounds of Sanofi. That’s right, a pharma company has opened a SoundCloud account.
After other defendants in the case settle, Teva is left to face the music in New York alone.
Sai Rangarao has worked for some of the biggest names in pharma. Here’s his advice to digital marketers in the field.
In this video interview, Mike Rea explains why each drug needs its own launch strategy.
Mike Rea of IDEA Pharma shares his thoughts on what players in pharma positioning are getting right – and wrong.
Pharma wants to empower patients to make informed healthcare decisions, but patients also need to be protected from misinformation.
Sandoz’s Pierre Bourdage talks to us about biosimilars and how uptake can be boosted.
How did AstraZeneca end up in a PR nightmare?
What makes pharma so good at rebranding?
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Pharma’s Green Progress and Pitfalls
A History of Missed Opportunity
The Candy Coder