Welcome to our annual celebration of the great and inspirational minds that contribute to the development and manufacture of new medicinal products
Mike Rea of IDEA Pharma shares his thoughts on what players pharma in positioning are getting right – and wrong.
Pharma wants to empower patients to make informed healthcare decisions, but patients also need to be protected from misinformation.
Sandoz’s Pierre Bourdage talks to us about biosimilars and how uptake can be boosted.
How did AstraZeneca end up in a PR nightmare?
What makes pharma so good at rebranding?
George A. Chressanthis
Is the pharma industry ready for another recession?
George A. Chressanthis,
Orphan drugs for rare diseases represent a significant unmet medical need for pharma, but commercialication can be tricky...
Mega mergers, state-of-the-art stem cell facility and humorous pharmaceutical ads… What’s new for pharma in business?
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A Breath of Fresh Air
Of Medicine and Machine Learning
A Nice Cup of RDT