Exploring the Product–Process Relationship
What comes first – product innovation or process innovation? For biopharmaceuticals, the two should be inseparable.
The term ‘biopharmaceutical’ was first introduced in the 1980s, and the market has been growing ever since – and it seems safe to assume that biopharmaceutical development will remain a focal point for the pharma industry. And that’s a good thing – because it’s a fascinating area to research from where I’m standing.
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